I’m trying to study for my Marketing course and I need some help to understand this question.
Reflect on the assigned readings for the week. Identify what you thought was the most important concept(s), method(s), term(s), and/or any other thing that you felt was worthy of your understanding.
Also, provide a graduate-level response to each of the following questions:
- Discuss how core factors, cues to quality, and interpersonal factors of a product influence your buying decisions. Discuss with supporting examples.
- Choose a company, research the company’s Customer Relationship Marketing (CRM), and discuss it with the rest of the class.
[Your initial post should be at least 600+ words and in APA format (including Times New Roman with font size 12 and double spaced). Post the actual body of your paper in the discussion thread then attach a Word version of the paper for APA review]
Requirements: 2 pages
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